“But it is hard to know them from friends, they are so obsequious and full of protestations; for a wolf resembles a dog, so doth a flatterer a friend.”
“The reason that adulation is not displeasing is that, though untrue, it shows one to be of consequence enough, in one way or other, to induce people to lie.”
“Women who are either indisputably beautiful, or indisputably ugly, are best flattered upon the score of their understandings; but those who are in a state of mediocrity are best flattered upon their beauty, or at least their graces: for every woman who is not absolutely ugly, thinks herself handsome.”
“To make a man perfectly happy tell him he works too hard, that he spends too much money, that he is ''misunderstood'' or that he is ''different''; none of this is necessarily complimentary, but it will flatter him infinitely more that merely telling him that he is brilliant, or noble, or wise, or good.”